Hi, I'm Emma Woerle — a multidisciplinary designer based in Rochester, NY, originally from southeastern Pennsylvania.

Art has been part of my life for as long as I can remember, from painting with my sister to sewing with my grandmother. Despite that, I started college in Advertising and Public Relations, convinced I wasn't "good enough" to study design. After graduating and working in social media and marketing, I found myself craving something more hands-on and creative. So I did something that surprised everyone, including myself, and went back to school for my MFA in Visual Communication Design at RIT. Best decision I ever made.

My background in advertising gave me a strategy-first approach to design that I carry into everything I do. I believe great design is intentional, accessible, and rooted in a real understanding of people.

When I am not designing, you can find me hosting dinner parties, planning my next trip, or elbow deep in a ceramics project or quilt. I have a deep love for food, travel, and bringing people together, and I think that love of connection and experience feeds directly into the work I make.

At seven years old I lost most of the hearing in my right ear, and it taught me more about perseverance and optimism than anything else in my life. Nearly two decades of self-advocacy and problem-solving have shaped how I show up, in life and in my work. I design with accessibility in mind, lead with empathy, and never assume I know what someone else is capable of. It is simply part of my story, and I think it makes me a better designer and collaborator.

Thanks for stopping by. Let's make something great.